Catch the GoodHabitz Sparkle!

Welcome to GoodHabitz, one of the fastest-growing international Ed-Tech companies in Europe. Our mission? To make learning as accessible, engaging, and fun as binge-watching your favorite series, scrolling through your news feed, or watching your team score a winning goal. How do we do it? We craft unique training experiences now available in 20 countries worldwide, all produced in-house at the GoodHabitz Studios. But we're not all work and no play. We invest in fun outings and events, ensuring our team has the time of their lives.

Behind the scenes, we're a team of goal-driven individuals who thrive on mutual inspiration and support. We're positive, creative masterminds always looking on the bright side, eager to tackle every challenge that comes our way.

The Challenge

Revolutionize our SDR operations at GoodHabitz! Lead the shift from decentralized to centralized processes by establishing clear communication channels, standardized processes, and robust training programs. Implement performance metrics and KPIs to foster collaboration and elevate opportunity quality.

Your effective leadership, streamlined processes, and data-driven decisions are key to success. Achieve milestones, drive new ARR growth, and build a top-notch SDR team. At GoodHabitz, we value consistent assessment and adaptability. Join us in shaping the future of SDR!

What You'll Do: 🎯

  • Leadership and Team Management:
    • Lead, mentor, and manage a high-performing SDR team, fostering a collaborative and results-oriented culture.
    • Provide coaching, training, and professional development opportunities to enhance the skills and performance of the SDRs.
    • In collaboration with our recruitment team, you'll be responsible for attracting top-tier SDR talent.
  • Strategy and Planning:
    • Develop and implement a comprehensive sales development strategy aligned with overall business objectives.
    • Collaborate with the sales leadership team to refine and optimize lead generation processes and methodologies.
  • Performance Analysis and Reporting:
    • Establish and monitor key performance indicators (KPIs) to assess the effectiveness of the SDR team.
    • Analyze data and generate regular reports to provide insights into lead conversion rates, pipeline contribution, and other relevant metrics.
  • Process Optimization:
    • Continuously evaluate and refine SDR processes to enhance efficiency and productivity.
    • Collaborate with cross-functional teams to integrate feedback and implement improvements in lead qualification and handoff to sales.
  • Technology Utilization:
    • Stay abreast of emerging technologies and tools to optimize SDR workflows and enhance lead generation efforts.
    • Evaluate, implement, and oversee the usage of sales technology and automation tools to streamline processes.
  • Collaboration and Communication:
    • Foster strong collaboration between the SDR team and other departments, particularly sales and marketing.
    • Communicate regularly with key stakeholders to ensure alignment on goals, priorities, and strategies.
  • Bachelor's degree in business, marketing, or a related field; Master's degree is a plus.
  • 8+ years of relevant experience in sales development, with a minimum of 4 years in a leadership or managerial role.
  • Proven track record of successfully leading and managing a high-performing SDR team within a B2B SaaS environment.
  • Deep understanding of sales development processes, lead generation, and strategic pipeline management.
  • Exceptional analytical skills with the ability to analyze data and derive valuable insights.
  • Outstanding communication, presentation, and interpersonal skills.
  • You speak and write English fluently; bonus points if you are also fluent in both spoken and written Dutch.
  • Familiarity with CRM systems and the latest sales technology tools.
  • Strategic thinker able to align sales development initiatives with overall business objectives.
  • Ability to create and implement innovative sales strategies to drive revenue growth.
  • Demonstrated success in achieving sales targets and building a high-performance sales team.
  • Experience collaborating effectively with cross-functional teams, including marketing, product, and customer success, to optimize sales processes and achieve company goals.

Join us, and you'll become a valued part of a lively and dynamic team. We nurture a flexible and supportive work culture that strikes the perfect balance between your professional life and your well-deserved downtime. Step into our magical office space (yes, it even features a campfire!), fully equipped with all the tools and resources to empower you. Prepare for unforgettable team-building experiences and company events that will leave you inspired. And, of course, we've got your back with complimentary coffee and snacks to keep you energized.

Here's a glimpse of what's waiting for you

  • A competitive salary package that rewards your hard work
  • 25 paid vacation days. And if that's not enough, you can add up to 10 more
  • A world of growth and development opportunities to enhance your skills. You'll have unlimited access to our treasure trove of GoodHabitz resources and MyAcademy
  • Access to mental coaching through our partner, OpenUp, to keep your mind in top shape
  • An annual do-good-day, fully paid, so you can contribute to a cause you're passionate about
  • Travel and expense reimbursement because we've got your journey covered
  • Pension and disability insurance, securing your financial well-being in the long run
  • A hybrid way of working
  • Working in a company that welcomes artificial intelligence and uses it to improve internal processes and push AI-powered features quickly

Ready to take the next step in your career and join a team that's as vibrant as it is supportive? We can't wait to have you on board! If you'd like to learn more about us or this opportunity, don't hesitate to get in touch with our Recruitment team at